Press

Press and media.

The short version, the fast facts, the brand, and how to reach us.

A Ryde pickup in a Nairobi neighbourhood
In one line

A driver-first app, built for Nairobi.

Ryde is a driver-first ride-hailing platform launching in Nairobi, with a flat weekly subscription or low per-trip commission so drivers keep 90 to 95% of every fare, fares locked at booking with no surge, and M-Pesa from the first tap.

Reach the team

The longer version: Ryde is being built in Nairobi, for Nairobi. Drivers choose a flat weekly subscription or a small per-trip commission, keep the large majority of every fare, and cash out to M-Pesa directly. Riders see one fair price that locks before they book, with no surge. The product is pre-launch: we are building it now and inviting riders and drivers to join the waitlist and shape it with us.

From the newsroom.

Announcements as we head toward launch. All forward-looking, all clearly dated when live.

  • Announcement Coming soon

    Ryde sets out to put 90 to 95% of every fare in drivers’ hands

    The driver-first ride-hailing app launching in Nairobi opens its waitlist for riders and drivers ahead of go-live.

  • Product Coming soon

    No surge, ever: how Ryde locks one fair price before you book

    A look at the pricing model, M-Pesa from the first tap, and why fares are fixed at booking.

  • Drivers Coming soon

    Subscription or low commission: the driver economy behind Ryde

    Drivers choose a flat weekly subscription or a small per-trip commission and cash out instantly to M-Pesa.

Headlines above are planned announcements for a pre-launch product. We do not publish trip, earnings or waitlist numbers before launch.

Fast facts.

The product model at a glance. Figures describe how Ryde works, not performance numbers.

  • Started 2026
  • Based in Nairobi, Kenya
  • Driver model Subscription or low commission
  • Payments M-Pesa from the first tap
  • Pricing Fares locked at booking, no surge
  • Status Pre-launch, building now

Brand and assets.

Use the mark in one brand colour, give it clear space, and never stretch, recolour or outline it.

yde The road that curves into an R

The full system lives in our brand guidelines. Download the mark below, or read the do’s and don’ts in full.

See the full brand guidelines
Signal Green #14E08C
Ink #0A0B0D
White #FFFFFF

For interviews, the founder story, or assets.

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